A quick and easy tip to increase your persuasiveness: Tap into the power of 3: Look around you: – The 3 Little Pigs – 3 Blind Mice – Goldilocks and the 3 Bears – Vedi, Vini, Vici – Inform, Engage, Sell – See No Evil, Hear No Evil, Speak No Evil – Life, Liberty and [...]
What Colour Is Your Ad?
"Do you want to learn how to get around 4 times as many people to read your ads and increase your response?" Yes? Of course, who wouldn't Now, ads do come in different shapes, sizes and even mediums. I'm only going to talk about print ads in newspapers and magazines where you would probably pay [...]
Dead Customer Walking
"Oh Hi Sanjay, Is your company not in touch with you? We really don't need you anymore and we cancelled your contract yesterday." I turned pale! "Would you like a glass of water?" Here's the story: About 13 years back, I had just moved from India to the US after securing a job. The visa [...]
Special Report
