You should advertise … And the single purpose of your advertising is to get a result you can measure in terms of number of leads or number of sales. Unfortunately, the majority of businesses deviate from this fundamental concept because they don't know any better. Here are 7 of the most common mistakes. 1. Repeating [...]
About Sanjay Pande
What Colour Is Your Ad?
"Do you want to learn how to get around 4 times as many people to read your ads and increase your response?" Yes? Of course, who wouldn't Now, ads do come in different shapes, sizes and even mediums. I'm only going to talk about print ads in newspapers and magazines where you would probably pay [...]
Special Report
